Our ^175+ Sharp
Meet the Mafias – the crazy ones, the misfits, the rebels, the square pegs in round holes, the ones who have set out on the journey to change the world.
Every badass group of mafias needs a leader, and Himanshu Arora is Social Panga’s resident Optimus Prime. Going by the time he spends on the phone or on mails, if “selling” were a woman, then these two would be in a happily-ever-after relationship.
He has 8+ years of online marketing experience and is one of the few chosen Google Product & Sales Partners. During his (extremely short) breaks, he likes to enjoy his Tea “Shot” and “Parle-G”.
Blood Group: Selling, Customer Delight, Entrepreneurship, Old Bollywood Songs, Cycling and Talking.
Weapons: Phone, Client Emails, Sense of Humour, Killer Beard, Bollywood Movie Situations, etc.
He dons so many hats through the day that it’s a little surprising when you find that he doesn’t have 10 heads and 20 arms. He is the energy centre of the office who curates the most insane ideas and pushes everybody to unleash their potential.
He dreams to go Backpacking across the globe for 30 days and meeting his friends. His high point in life was when somebody referred to him as the Wikipedia of Bollywood Movies. Being disruptive is in his blood, and people used to call him Napster during his college days.
Blood Group: Ginger Tea, Bollywood, MTV Unplugged, Manchester United, Food & some more FOOD!!
Weapons: Work! It does all his shootings.
Associate Art Director
Many people work to attain a place in heaven for themselves, but not Vishnu. Affectionately known as Bhagwaan, he is remembered quite often in office (we have a lot of Hey Bhagwaan moments, trust us). His cutting-edge (that’s his favorite word) designs and dialogues add the much needed color and humor to our lives.
He loves to sing – you name a song and he’ll sing it in a pitch about 10,000 times higher than the original.
Blood Group: Mushrooms, Rock / Psychedelic Music, Beards, Shorts, Black Ink Pen, Peace !!
Weapons: Adobe Illustrator, Mouse, Black Ink Pen, Scribbling.
Associate Director - Digital Strategy
The CCO (Chief Cat Officer) who is always ready for Pav Bhaji and Pitches. The omnipresent Radhika Apte of Panga — you will find her in almost every project, campaign strategy, pitches, plans, and sometimes correcting the alignment and structure of decks she had nothing to do with (thanks to her PPD – Presentation Pedantry Disorder).
The ‘Chota packet, bada dhamaka’ whose door is always open for everything, from strategy to ideas to animal conversations to puns (really bad puns).
Blood Group: Dogs, her hair, lasagna, fryums, McDonald’s, Cersei Lannister.
Weapons: Enthusiasm, Writing, Death stare, Tamil, Ideation, Loud voice.
Operations Lead - Design & Tech
Popularly known as Geee Teee!!! This Mafia is the ring-master who tries to tame the uncontrollable beast called Agency Chaos!! Some say he’s the bandwidth whisperer, getting stuff done for Design, Video & Tech, others say he never picks up calls! Well, busy tha yaar!!
Gifted with an approachable attitude, striking a conversation with this one will be a walk in the park! Wanna get things done? Play the man, not the odds!
Blood Group: FOOD (Bribe criteria), Adrak Wali Chai, Gaming, Travel Keeda, Football, F1, Cric… Basically Sports!
Weapons: Trello!! Smile, You got my back, I got yours! Team Panga is my weapon!
Associate Group Account Manager
The Pride of Kolkata, Ekam holds a degree in engineering – something one wouldn’t associate with marketing. But with those qualifications tied to her belt, comes an incredible zest to learn. She had already worked in the field of marketing and social media prior to joining Social Panga.
She’s been quick to adapting to the life of a mafia and thrives by the challenges presented bringing a great sense of positivity that’s reflective in her work ethic. Let’s not forget that she’s a gem of a person who’s incredibly kind and always willing to help out her fellow colleagues.
Blood Group: Books, Suits, Harvey Specter, Ryan Reynolds, All Things Chocolate, coffee, 90s Bollywood, Stationery, All Things Vintage.
Weapons: Her Style, Ice Cream, Shoes, Unparalleled Levels of Excitement, Balloons, Memes and Lipsticks.
Senior Group Account Manager
Pankhuri is the literal embodiment of a Maternal Mafia. She’s our go to for every type of issue we could possibly face and is everybody’s biggest cheerleader! If not at her seat, you will find her engaging in the most animated, hyper conversations with anyone she sees without a laptop in hand or cooing over one of the many plants scattered around her desk.
On any given day, one will see her strutting across the office floor with three lunch dabbas (extras for those who usually order lunch) and ensuring everyone has eaten at least a few bites at a “respectable” hour, before proceeding to stock up office cupboards with a tonne of junk food (just in case!).
Blood Group: Harry Potter, Chocolates, Cocktail making, Bollywood and ANYTHING Rose Gold.
Weapons: Books, Problem Solving Skills, High Heels, The Stare and being In Charge
Associate Group Account Manager
Fondly known as Dillo across the office, this vegetarian Sardarni leaves everybody stunned with her multiple talents, including scarfing down ice like its candy! After the roughest days, you will see her breeze across the office in her sneakers with mismatched shoelaces, offering smiles and hugs to anyone in her sight.
She’s the apple of all her clients’ eyes (And ours!) so much so that she gets major shoutouts by brands on LinkedIn (Go Dillo!).
Her go getter attitude and crazy poses can turn anyone into a true Dillo fan and it’s hard to not see what a cool cat she is!
Blood Group:Photography, Traveling, Athleisure.
Weapons:Her Attitude, Her Camera, Colorful Shoelaces, Heartwarming Hugs
Associate Director - Digital Strategy
Manan aka Punan aka Kabir, known as the ‘Akhand Sorted Mahaapurush’ at the Delhi Office, is a man of a million tales that flow like poetry through his words and his photographs. A radiant ray of sunshine who always has a smile on his face, he is notorious for his iconic tagline – ‘Yaar feel nahi aa Rahi hai’.
Ever ready to help someone out, Manan remains cool as a cucumber in the most tense scenarios. In the Panga Wildlife Reserve, you can always find him by following the sound of people groaning and facepalming at his endless puns.
Blood Group: Cats, Poetry, Photography, Dragon Ball Z, Coke Studio, Solo Travel.
Weapons: Random puns, witty wordplay, and ability to work till it’s done.
Of all the Mafias at Panga, this one is the Dada of Accounts! With his puppy face and killer calculations, he wins over everyone he meets. But if your invoice and payments are pending, he will shoot you with calls and mails.
This gentle soul remains dedicated and stays glued to his chair until all the tasks are killed with perfection. He is the keeper of our books and the one with the knowledge of every penny spent and every rupee gained!
Blood Group: Dogs, Trance Music, Masala Puri
Weapons: Kills with Tally, Quickbooks and Excel
If you believe HRs are the most serious people on this planet, you haven’t met our boredom saviour, Aliya. Employee engagement is her middle name. Our curly-bundle of awesomeness is always brewing something thrilling or secretly writing content for the rest of our mafias.
Perpetually bubbling with energy, you’ll find her in one of two states: taking rounds of the office to ensure she has a decent number of steps on her Mi band or cocooned in her room, ready for any type of conversation. Always!
Blood Group: Dogs, Lipstick, Tattoos, Bruno Mars, Mint chocolate anything.
Weapons: HER VOICE, Neat freak, Problem solving skills, E-Mail subject lines.
Sitting cross-legged at her table, you can see Deeptha with her best friend Grammarly, fighting with social media character counts to fit as many thoughts as possible into one post.
A Journalism graduate, she left news writing and editing to pursue social media content and strategy. Floating between seats, you can spot her following up on deliverables, and engaging in animated conversations on food, films and music.
Blood Group: Filter coffee and Pani Puri
Weapons: Writing, Talking, Presentations, Bear-hugs and Wide Grins.
Associate Lead - Art & Motion Graphics
Abhishek is the video–ninja at the Delhi office. Research says he is cooler than the Antarctic glaciers. You might have to kill him to make him even slightly angry! He can churn out videos like jalebis from a cauldron.
And whenever he is waiting for those never-ending renders to finish, he keeps humour ball rolling at the office. He often dons the cap of a graphic designer whenever challenged by account managers.
Blood Group: Masala Chaach, Chole Bhaturey, Travel, Photography, Being on the moon
Weapons: Aftereffects, Premiere Pro, Photoshop, Cinema 4D, Witty Punchlines
Senior Social Media Specialist & Client Strategy
Always looking busy even when he’s chilling, this digital marketer from the land of rosogollas feels right at home managing big-ticket campaigns. You can usually find him running about for his designs.
When not setting up campaigns, or bugging people with different types of questionnaires, you can find him talking about Formula One and Lord of the Rings.
Blood Group: Cats, Taekwondo, Rock climbing, Formula One, Noodles.
Weapons: Persistence, Wacky ideas, Business Manager, Random nonsense.
Senior Motion Graphics Designer & Visualizer
Unlike lightning & thunder, you can hear him before you see him.
With a booming voice that has no volume control, you can hear him go “It doesn’t get lower than that” a couple of times a day.Neil, as he likes to go by, is as animated as his role with us, you guessed it right, an animator!
You can always find him in front of his computer with his eyes peeled and headphones on, shutting off from the world outside when he gets his design mode on.
He thrives on copious amounts of caffeine (the black kind) and you won’t miss his signature 2XL coffee mug.
Blood Group: Dogs, Movies, Books, Chicken Nachos, Poetry, Shorts.
Weapons:Dribbble, After Effects, Pun-ny Humor, Sarcasm, Hair, 2XL Coffee Mug.
Associate Team Lead - Motion Graphics
When this Mafia entered our hideout, he created quite a buzz because of his uncanny resemblance to Badshah! Initially, we assumed that he doesn’t talk much, but when we got to know him more, we were definitely sure he doesn’t talk.
Go with a problem to SJ, the solution will be served to you as a GIF swag-anusaar. With killer looks and never-ending silence, Srijeeth adds to the mystery element of the Mafias. While animating one video after another, he balances it with some never-seen-before memes!
Blood Group: Deadpool, Food, Anime, Memes
Weapons: Beard, After Effects, Never Ending Silence, Headphones, GIFs
Senior Account Manager and Client Strategy
This Mafia is well-sorted like a dictionary, manages work like a champ, is as calm as a cucumber, and enjoys food like it’s his last day on the planet. When he is around, the entire office experiences a cool breeze and extra sweetness – thanks to his groovy music collection.
He’s the perfect demonstration of high tolerance to stressful situations. There’s 4 Ms he loves in his life – Memes, Music, Movies, and Mountains. Special skills include starting and ending conversations by himself, leaving others tongue-tied.
Blood Group: Ad-Hoc tasks, Memes, Banana Chips, Bhakarwadi, Chocos, and Books
Weapons: Swiggy, Zomato, and Dunzo because only a well-fed man can handle such great responsibilities
Associate Team Lead - Copy & Content
Not just another Neha! Puns, poetry, jalebi and chai – fuels her creativity. Where there’s something quirky, there’s Neha! She dons the hat of The Hinglish Queen, cracking copies that leaves a smile.
You can spot her sitting in one corner, earphones plugged in, wearing her regular converse sneakers, not lifting eyes off her laptop, trying to ignore everyone around, to crack that idea, that jingle, that campaign, that script – which hopefully will be approved at least this time.
Blood Group: Adrak/elaichi Chai – Kadak, Coke Studio, Butter Chicken
Weapons: Words, Words, and Words
Associate Vice President - Growth & Strategy
Mercenary by profession and marketer by passion. His going for the kill attitude and the want to win never goes out of fashion. Even after working for more than 10 years in the industry he is hungry to learn new things every day and thrives on challenges. Very meticulous and believes that an idea is only as good as its execution.
Comes across as a tough and a scary guy to all, till they get to know him well. Biker for life and a sports fanatic (Man United & Dhoni fan). Loves animals more than humans and is passionate about all things food.
Blood Group – Bikes, Coke, Red bull, Hollywood
Weapons – Brain, brawn and tech
Senior HR Generalist
Just your friendly neighborhood HR. Nature lover, tree hugger, coffee addict. When I’m not working, I’m either out cycling or watching cycling videos or just dreaming about cycling. While my job includes talking to a lot of people, I prefer sitting alone in a corner reading (or maybe just thinking about cycling :p).
I enjoy conversations about different cultures, occultism and how adding a mixer to whiskey is an insult to drink.
Blood group: cycling, beach, plants, comics books
Weapons: Humor, Patience
Senior Art Director
Popularly known for his impeccable photoshop skills and “Pitch Perfect” works! The go-to-guy for all art solutions, right from sketching to sculpting and illustration to layout execution, he can get his hands down to render any creative art form from scratch.
Claims to be the “Shahid of the South”, and his interest doesn’t restrict itself to art but also expands to the art of acting. His love for driving would let anyone travel several light years away from planet earth! Possesses the power to make people burst out in laughter or turn a gathering into a state of completely awkward silence through his sense of humour.
Blood group: Chicken, Cheese, Drive, Furnitures, Movies, Music, Shoes, Tattoo
Weapons: Metacarpus, Pencil, Car, Visual ideas, Monotonous yet compelling fashion sense
The only word that can define him is ART. It is rightly said that nothing goes unnoticed from an artist’s eyes. He is the right brain of Social Panga. Kind of a work freak and in search of some “Kadak kaam”
Blood Group: Hippie Lifestyle, Traveller, Biker & Fine Art Photographer
Weapons: Photoshop, Illustrator, Premiere Pro & Lightroom
Associate Art Director
Ankur is the cheetah of Social Panga, churning out kickass designs and graphics before you can finish saying ‘kickass’. An architect-turned-graphic designer, Ankur is best known for his sharp; witty one-liners, his incredible GIF game, and the beautiful stories he captures within the lens of his camera.
Blood Group:Movies, Travelling, House Music, Green Tea, Peanut Butter Sandwiches
Weapons: Adobe Creative Cloud, GoPro Hero 5, Sony DSC HX100V, GIPHY, Ninja One-Liners
This Mafia is at the head of our Development Team. Websites ke baare me poocho, toh sab aata hai. Baki kuch jaldi samajh nahi ata! Lekin bandha sahi hai!!! When he’s not coding to save our lives, he loves to binge on movies & TV Series.
Blood Group: Khaamoshi, Movies, Shawarma, Biryani
Weapons: VSCode, Linux, Coding
Senior Graphic Designer & Illustrator
A Chennai girl in Bengaluru, Priyadarshini is passionate about design and creativity. With more than 6+ experience in designing, she enjoys coming up with new and innovative ideas for her clients.
While working if you hear someone humming your song in the background it could be her (With earphones on! :P).
During her free time you can catch her sketching or illustrating interesting things. Always ready to learn and she is an ambitious person who hopes to be a successful entrepreneur someday!
Blood group: Coffee, Nail Art, Foodie, Singing, Netflix and Cooking.
Weapons: Dribbbbbbbbble, (Pin)terest, Illustrator, Painting, Friendly Nature, Music.
To keep her “creative keeda” happy and active, this mafia is always on the lookout for “hatke” campaigns, “mast” DVCs, “alag” ideas, chai, samose, loud Punjabi songs and an audience for her “tatti talks.”
She is the Akshay Kumar from Bhool Bhulaiyaa, shakkal aur harkaton se “mast maula” but a 10-headed Raavan in work, managing tons of work magnificently. Straightforward, honest and funny, she loves to irritate people, play pranks, rant, and “apni baaton se goli maarna!” Yes, you heard it, “kabhi baat karke dekhna!” 😉
Blood Group: Naach-gaana, drama, doodles, photography, shayaris, baatein aur khaamoshi.
Weapons: Bada dil, tatti ideas, gyaan sessions, funny expressions.
Senior Account Manager and Client Strategy
Sumitha is proudly associated with 2 best Metro cities of India i.e Mumbai & Bangalore. She is a typical Virgo girl in a constant quest for perfection (+ processes). She is very vocal. Her ambition and dedication fuels her to keep going.
She loves to clean and her need for cleanliness might reach a level of obsession. She is the one who will definitely annoy you with a lot of questions and will also pamper you with ghar ka khana!
Blood Group: Coffee, Cooking, Mass Beats (May it be Kannada, Tamil, Hindi or Marathi)
Weapons: Process, Deadlines, Loud Voice and the ability to say NO to a client on weekend
Senior Account Manager
Known for keeping calm amidst storms, this marketing mafia from Bengal takes deadlines with a pinch of idealism. Known for his fondness for Hindustani classical music and sweets you will find him ending his day listening to Hariprasad Chaurasia or Shiv Kumar Sharma preferably in the designer bay.
Being exposed to diverse subjects he gets excited exploring new technological developments in digital marketing and analysing audience behaviour against marketing communications.
Blood Group: Hindustani Classical Music, Bengali Sweets, Travelling, Gadgets
Weapons: Patience, Sales Funnel, Data, Smile
Creative & Digital Strategist
The Can’Yeah Jest around here!
He adds reason to your rhyme and can manifest a presentation out of thin air every time, all because this is 10% luck, 20% skill, 15% concentrated power of will, 5% strategy, 50% slacking, 0% conversation and a 100% reason to deliver the strategy!
Blood Group: Hard hoodlum playlists w/ extendos for pop ft. Cold Pizza.
Weapons: Much SASS (Silence, Apprehension, Sarcasm and Strategies) ft. Banter
Senior Web Developer
A Senior Development Mafia who hails from Daboh (M.P.). Dedication is his middle name, ever ready to help out in any situation. He is fond of reading books, surfing the internet and watching sports.
In his free time he likes to watch Movies & Web series, Playing FPS (First Person Shooter, for those who don’t know) or Adventure Games and also loves Travelling.
Blood Group: Current Affairs, Nightouts, Street foods, Bike, Cricket & Music.
Weapons: VS Code, GIT, Headphone and Communication skills.
Associate Copy Supervisor
Just another girl trying to wing it through adulthood. A lover of potatoes, puns, and print ads – in that particular order. HMU for occasional good headlines, brunch plans, and hot chocolate recommendations.
Blood Group: Hot Water, Strong Coffee, Kadak Chai
Weapons: Common Sense
Senior Account Manager and Client Strategy
Travel is everything for her, with a knack of exploring different places with the most unique itinerary. DM her for suggestions! Work life balance aren’t just 2 random words in the dictionary for her.
She’s a nocturnal being, who can have sleepless nights (serious binge watcher) and still be up and ready for a 10AM pitch call. If you wish to piss her off, call her by her official name. We won’t say it either.
Blood group: KFC hot wings, Bacardi Limon, Liverpool, Harry Potter, Asian drama & music.
Weapons: Attitude, 6 UCLs, zillion shoes & bags, cooking skills & her bar collection.
True to her name, she does have a vision, especially when it comes to content and copy. Most days you can see her curled up in a corner with her laptop, hogging her favorite breakfast:
a bar of chocolate and working on the next idea. Quirky to emotional to desi, she’s explored many verticals including scripts, jingles, and a handful of formats! Oh, and she’s super stubborn when it comes to cracking campaigns: she just won’t budge until she gets it right. The only thing that can make her look up from her laptop? A woof from a furry friend!
PS: She’s also the agony aunt of her team!
Blood Group: Milk Chocolates, Lays Magic Masala, Doggos, Books, Pancakes
Weapons: Sarcasm, Words, Multi-tasking
Kitchen & Health Doctor
The mafia without whom Social Panga’s office operations would come to a screeching halt would be none other than our very own Pushpa Aunty. Having been a part of Social Panga since its inception, she is the heartbeat of our office fam!
Never seen without a smile on her face and a vivacious greeting, Pushpa Aunty is our go – to for any non work emergency, from hunger to headache. She is the prime advisory for our health (more than we are, tbh),
because of which we try to eat our meals on time and fill our water bottles, lest we get in trouble for not taking care of ourselves.