Creative Hub
Mother’s Recipe has become a beloved name in Indian kitchens, known for its authentic pickles, pastes, and ready-to-eat meals that capture the rich tapestry of India’s culinary traditions. Each product brings a touch of nostalgia, reminding us of home-cooked meals and cherished family gatherings.
At Social Panga, we’re continuing to convey the brand’s message of a mother’s love infused in every Mother’s Recipe product, reminding us of the taste of home, no matter where we are. To connect with a newer generation, we’re leveraging moment marketing and shareable content to create engaging, bite-sized experiences that resonate with Gen Z. This includes fun formats like reels, Hinglish content, and interactive contests—inviting our audience to finish a rap or share their favorite Bollywood moments featuring Mother’s Recipe products. Through this fresh approach, we’re reaching new audiences while honoring the timeless taste of love!
