Mother's Recipe - Creative Hub

Mother’s Recipe was a brand mainly known for their pickles. Social Panga came up with a diverse plan to launch them on social media. Our challenge was to set a tone which would suit the diverse range of products that Mother’s Recipe offers. An approach that was more emotion driven and yet shedding light on the products too.


Mother’s Recipe is a well known Indian foods brand. It has a wide range of products that consists of, Pickles, Chutneys, Cooking pastes, Papads and more. The company ensures that only the best ingredients and high standards of manufacturing are used while making the products. With the finest ingredients, Mothers Recipe never fails to deliver ‘The taste of love’. Mother’s Recipe upholds it’s deep-rooted values of authenticity with homely taste while keeping up the integrity of their products.

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