Pepperfry Wow Womaniya - Case Studies

Social Panga and celebrates the Wow Womaniya of the world! : Keep your eyes glued to the screen and don’t feel shy to hit repeat! We bring you the Wow Womaniya anthem celebrating the self-made woman featuring the rap queen Dee MC . You don’t wanna miss this!

We changed the narrative in which Women’s day was ideally celebrated by brands and decided to pay homage to woman who are doing ‘WOW’ things everyday with our campaign #WOWWomaniya with a rap anthem by the rap queen Dee MC. We further ran an UGC contest where women grooved to the song and the song was trending. With Engaging creative, anthem and a contest we celebrated women’s day with Pepperfry.

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